Your lash vendor should be a real factory, not a trader
In the beauty biz, picking a lash vendor – where you get your lash supplies matters big time. Here, we’re talking about a key choice – getting your stuff from a real factory or a middleman trader. This post breaks down why going straight to the factory is the smart move. We’ll keep it simple, focusing on how this choice ensures real products, better quality, and long-term success for lash brands and distributor in our always-changing industry.
What is the difference between a Factory Lash Vendor and a Lash Trading Company
A lash trading company doesn’t directly product any lashes. They buy lash from Lash factories, and sell you. In a more complex relationship, a trading company is a midle man between a lash brand/ lash supplies and a lash factory.
Why your lash vendor should be a real lash manufacture instead of a trader?
There are 3 main reasons:
Lower cost
Direct sourcing: The Lash Factory may have direct access to manufacturers or suppliers of lash materials, allowing them to purchase materials and making them at a lower cost than a trading company that acts as a middleman.
Lower overhead costs: The Lash Factory may have lower overhead costs than a trading company, as they may not have to pay for additional staff or office space to manage the trading process.
Specialization: The Lash Factory may specialize in lash products, allowing them to focus on producing and selling high-quality products at a lower cost than a trading company that deals with a wider range of products.
Better Quality Control
1 soure and many sourses: A trading company can buy lashes from many different lash manufacturers, making the inconsistency in quality. And normally, a trading company doesn’t have dedicated Quality Controller or Quality Assurant in each production site to manage the quality from the begining. They normally do the final inspection only. It might be too late for your order when it comes very closely to the delivery date like that to fix any quality problem.
- Direct oversight of production: A lash factory has direct control over the production process, which allows them to closely monitor and control the quality of the lashes being produced. They can ensure that the materials used are of high quality and that the manufacturing process is consistent and efficient.
- Quality control measures: A lash factory can implement strict quality control measures to ensure that each lash meets their standards. This can include testing the lashes for durability, thickness, and curl, as well as inspecting each lash individually to ensure that it meets the desired specifications.
- Customization options: A lash factory can offer more customization options than a trading company, as they have the ability to create unique lash styles and designs. This allows them to cater to the specific needs and preferences of their customers, and ensures that the lashes they produce are of the highest quality. For example, Sen Lash Factory in Vietam is providing lashes in various types of box like THIS LINK
More Trustworthy
Trading Company try to fake herself as a lash factory: Many trading company are trying to fake herself as a factory, to be attract lash brands/supplies easier. That making them tend to be not honest in many other points of cooperation.
Deep Technical Knowlege: A factory who directly produce the lashes will definitely have the technical knowledge and know-how on how to produce the high quality lash. By contrast, many trading company hire students – who doesn’t know anything about lashes to be their salers. And those salers play the role of QC at the same times. You can imaging how risky your order is now.
Capacity Control: Normally, a lash trading company doesn’t manage the production capacity directly. They can’t foresee any risk of order delay. A Trading company normally sign a contract with some lash factory, with a term of punishment for any delay. But in the real world, that terms doesn’t work effectively since the trading company can’t easily punish or change the lash vendor.
Why lash trading companies still alive?
Because of 2 reasons:
Lash factory is not good at sales and marketing, while trading company focus on it
It’s the real sittuation now on the market. Almost lash factory doesn’t master sales and marketing. It’s hard for a lash brands to find a real lash factory, and even harder to find a good lash factory.
By contrast, in a trading company, you may find dozen of sales man and marketers, making effort to reach more customers everyday.
Working directly with a lash factory has not been a must
Many Lash Brands and Supply Bussiness are not in a strong competition which can force them to find and build more bussiness advantage from there input.
Imagine that if the margin for a lash brand is only 1-5%, You’ll have a big demand of lower down your cost.
Imagine that your lash trading company can’t improve the lash quality after several orders, and the reason behind is that they can’t control the lash factory. Could you still be able to trust them and other trading company. What happen if the other trading company will be similar.
Imagine that you work with a lash vendor, and she told you that she’s a factory, she directly produce everything and eventually you found that she has bought the lash from many difference sources, then the quality of your lashes are not consistence….
As long as you have not facing those problem, you can still working with a trading company.
Cooperation modes with a lash vendor for lash supply business
A typical lash vendor is mainly providing 3 different cooperation modes: Wholesale, Private Label, Customization. These modes are designed to fit with each customer’s business model. Let’s explore them to help you choose the most suitable one for your business.
Eyelash vendors wholesale service
Wholesale mode means you buy standardized lash box from a lash vendor. They can be both a lash manufacturer or a trading company. Lashes are hold in standard boxes with none of a brand/logo, or sometimes with the brand owned by the manufacturer.
Accordinly, You can’t customized anything here since the lash factory aim to produce each type of lash at a big quantity to achieve a high efficiency for cost optimization. As a result:
- Advantages: easy to find a lash supplier and buy, low price range. Big market demand. You can sell in a bulk quantity.
- Disadvantage: There are too many trading companies on the market. It’s hard to have an optimized price. High competition, low margin. No support for your brand.
Conclusion, If your lash business target to the massive market, with a low definte margin but high quantity., this’s a best option for you. And especially for a newbie, it fit very well with your start too. Conversely, If you would like to build a fancy brand of eyelash product, this mode is not suitable.
Lash Vendor with Private Label option
In addition the the wholesale mode, lash vendor are normally providing a private label option. It means that: mainly the product are standard, except the label with the information of your own brand.
Let make some comment on this option:
- Advantage: Still low cost. Just a little bit higher than wholesale option. Start having a sign of your own brand.
- Disadvantage: You start to face the problem of MOQ, since the label can only be use for your brand. the main body of the lash box are still the same as wholesale option. So it’s hard to make your product stand out of the common ordinary products on the market.
In the communication, lash vendor sometimes offer “free private label”. It’s normally applied for the case that you buy a big quantity. Conversely, they may have already added it into the unit price.
Therefore, if you’re targeting the mass market, with a low-cost segment. Private label option is a good choice.
Lash vendors with custom packaging
Contrast to wholesale option, Custom packaging is a true private service. Best lash vendors can allow you to customize almost everything on the box, from its design to its concept, structure, or event the materials to use.
In otherwords, it’s a luxurious option for your lash brand.
- Advantage: It’s an excellent investment for your image of quality and high-end segmentation.
- Disadvantage: Higher cost. Higher MOQ. And a risk on quality as not every lash vendors can really produce high quality box.
Therefore, if your lash supply business targeted to a high-class segment, and investment has already been integrated into your branding and marketing campains, this’s almost a must choice.
Looking for a trustworthy lash vendor in Vietnam?
Sen Lash Factory in Vietnam is proudly offering all of the above cooperation mode. With internal designers, deep experience and a wide network, we can surelly suggest you the best offer for your Buget, Your Marketing Purpose.
Contact us via Email/WhatsApp for a professional 1-1 direct support:
- WhatsApp: +84 838 815 393
- Email: senlashfactory@gmail.com
Why shouldn’t ask your lashes supplier to accept PayPal?
PayPal can’t help you to prevent the problem from happening.
Select a supplier, you expect him to delivery good quality, on-time with no additional cost or issue…
You choose PayPal for a chance to take the money back if you’re not satisfied. But even that, trouble’s still there, you still can’t be satisfied.
You take the money back, start a new round of selecting a supplier. Which tool can ensure you that the mistake will not repeat?. It’s sure that only PayPal can’t help, You need something much stronger.
Being overly dependent on PayPal indicates that your supplier search and selection process is Not Good Enough yet
You can ask yourself this question: Based on which concrete proof, I can have a high level of trust on this supplier? If you can’t list out about 10 points easily, even Paypal can’t help.
PayPal prevents you from obtaining a better price from a supplier of your choice.
PayPal requests your immediate payment. That amount should be used to directly sponsor for the materials buying and production. However, PayPal keeps that credit for themselves, not give it to your supplier at the time she actually need it.
Imagine that your supplier have many customers like you at the same time. She definitely need another financial support. She will suffer an extra financial cost which will be included in your price, eventually.
By choosing PayPal, you block your supplier from giving you a better price.
More importantly, Relying on tool like PayPal, Your trust in the good things in life is experiencing a significant decline. And You less trust on your own intuition and skill too.
I guess that you may have experienced how your trust and belief in good things and good people drives your own happiness and success in life. And you understand how important and amazing that is.
For your supplier, he may be a good partner, but he would feel disheartened if you value his reputation less than a few thousand dollars.
And you also may know that, in the international commercial and payment custom, there are a lot of payment method created. But as always, people will try to find the most simple and convenient way for both sides.
And they never forget to build the mutual trust.
What do you think?
anh